Creative Leadership

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Lessons From Lagoon’s David W. Freed
One of America's Last and Largest Family-owned Theme Parks Loses its Leader
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Geoff Thatcher
1
October 2022
FASHION TRENDS & EXPERIENCES
How the macrotrends that guide fashion should influence the experiences we design
 • 
Zoe Thatcher
CAN YOU FIND GOD ON A ROLLER COASTER?
In the beginning, was The Experience Model...
 • 
Geoff Thatcher
Protecting a Theme Park's Proverbial "Berm"
We Should Always Work to Preserve the Escape Inside the Experiences We Design
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Geoff Thatcher
2
September 2022
Does Your Experience Surprise People?
How the "Science of Surprise" requires us to break rules when creating experiences
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Geoff Thatcher
July 2022
What is The Experience Model?
A formula to transform any story into a memorable experience
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Geoff Thatcher
2
The Future of Design Belongs to All of Us
Some say AI will make us dumber, but what if the opposite is true?
 • 
Geoff Thatcher
 and 
Dominic Cardoso
What is Creative Leadership?
The Leadership Challenge for Creative Directors
 • 
Geoff Thatcher
March 2022
Creative Leadership
This is Creative Leadership by Geoff Thatcher, a newsletter about, well, creative leadership.
 • 
Geoff Thatcher
© 2023 Geoff Thatcher
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